Not everyone wants a full membership to your club because not every golfer is avidly addicted to the game. Design your course in a way that fits your local population’s lifestyles and you’ll see them fitting your course into their schedule more often. There are some folks who can fit a 4 hour round into their schedule every day and then there are people who might be able to make 90 minutes for you at most.
You don’t need to turn it into a spectacle like the course on Caddyshack 2, but letting music play in the carts or offering larger than normal drink specials can help bring in a few extra folks.Įvery business professional secretly wants an excuse to get out of the office for awhile and still be able to call it “business.” With a team building package, you can bring a whole office out to your course for a good relationship building time for an affordable price. Having a few days per years where some of the formality doesn’t apply can bring a lot of fun for people who might normally not frequent a golf course. It may be a small investment now, but the future returns are almost always guaranteed with efforts in this area. Golf tournaments are a great way for local businesses to raise money, but they can’t actually do that unless they have a golf course, right? You can be that course! Help them out by soliciting for hole sponsorships, get promotional flyers printed up, and your logo will be on everything. Add a prize for the winner for even more participation! Pick a couple days per week where you run small tournaments that will encourage local competition. Having several competitions run every week is a great way to get people involved with your golf course.
WAYS TO PROMOTEE YOUR GOLF COURSE PRO
It’s also a great place to offer pro tips so your customers can practice on their own to lower their handicaps. You can use it to offer specific discounts or specials that are only available through email to increase your open rates. The Best Golf Course Marketing Ideas to UseĮmail marketing is a great way to stand in contact with local people and promote events that are going on at your course. If people don’t have fun on your course, no marketing effort can save you. That’s what these essential golf course marketing ideas are designed to do: to help you stand out! It all begins with your ability to provide that quality experience. Some golf courses, however, need to market themselves in creative and effective ways because their competition is fierce.
Some communities only have one golf course as well, which further adds to the scarcity of the product and makes it become a natural place for people to visit. As long as you maintain your course and provide a good value for a fair fee, you’ll have golfers of all skill levels headed your way to enjoy the course. In some ways, a golf course is one of the easier businesses to run.
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